Academic Portfolio

Curriculum Vitae

Rauni Seppola Doctor of Science (Economics and Business Administration)
mobile phone+358458909577
email:rseppola@elisanet.fi
home address: Lotankatu 2 A 23
02680 Espoo, Finland

Degrees taken

Master of Science (Economics and Business Administration),19th April 1985
major: Economics, Aalto University
Licentiate of Science (Economics and Business Administration) major: international business, 25th October 2002, Aalto University
Doctor of Science (Economics and Business Administration) major: International business ,19th November 2004, Aalto University
Degree in administration (education)
Formal teacher training
Studies in Science of Adult Education

University positions

University of Jyväskylä
Researcher/Professor of marketing 2011-2008

University for Applied Studies Jyväskylä 2009

Part time lecturer 80 contact hours

University of Vaasa

Professor of international business (especially international marketing) 2008-2007

University of Lapland

Research Professor for Service Management 2007-2005
Lecturer in marketing 2005.1 -2005.7

Mercurius Business School, Vantaa
Part time lecturer 320 contact hours 2000-2001

Professional working experiences

Kuopio Design Academy, Head of Adult education 2002-1997
Helsinki School of Economics, planner, research fellow 1997-1990
Postipankki Oy, bank vice manager 1990-1988
Suomen Työväen Säästöpankki, bank manager (filial) 1988-1985
Finnair Oy, airline, traffic and air attendant 1986-1971
elsi

University teaching experiences (courses taught)

University of Lapland
Service Marketing
Customer relationships and networks
Social Marketing
Introduction to methodology (quantitave block)
E- marketing (examiner)
Service and relationship marketing (examiner)
Service and relationship marketing
Service and relationship management (in Management of Services program)
Strategic leadership and services ((in Management of Services program)
Network theory ((in Management of Services program)
Seminar themes: action-, case study- and interview research, analyzing qualitative data, scientific writing
Supervising bachelor and master’s seminars

University of Vaasa

Export marketing (in English)
Export marketing
Marketing thinking in Nordic countries (in English)
Doing case study research, one block in methodology course
Global Marketing Management (one block in English)
Supervising bachelor and master’s seminars

University of Jyväskylä

Business-to Business Relationships and Networks, in English 2008
Business-to Business Relationships and Networks, autumn 2009, two courses in English and Finnish
Business-to Business Relationships and Networks, autumn 2010, two courses in English and Finnish
Marketing in International Environment , spring 2009 in English
Marketing in International Environment, spring 2010, two courses in English and Finnish
Brand Management, 2009 in Finnish
Brand Management, 2010 in Finnish
Brand Management, 2011, two courses in English and Finnish
International Marketing, two courses in English and Finnish
Methodology; case-study 2008
Methodology; case-study . 2009
Methodology; case-study 2010
Supervising theses at master and doctoral level

University for Applied Studies

Strategic Brand Management
Design Management
Marketing

International and Domestic conferences

International Arctic Workshop 1998, Finland
5th Workshop in International Business and 9th Nordic Workshop on Interorganizational Research at the university of Vaasa, 1999, paper presented, Finland
6th Workshop in International Business, 2001, Finland
Marketing Tutorial, Jyväskylä. 2001, Finland
Tutorial in International Business Studies, Swedish School of Economics, Helsinki, 2002, Finland
IMP Group 18th Annual IMP Conference 5th – 7th September 2002, Dijon, France
7th Vaasa Conference on International Business, August 24-26, 2003
IMP Group 19th Annual Conference 4th -6th September, 2003, Lugano, Switzerland
Academy of International Business-Southeast (USA), November 12th 2004
AIB Annual Meeting in Milan, June 30th –July 3th, 2008
Marketing Tutorial, tutor, Jyväskylä. Finland 2009
AIB-UKI, 2011, Edinburg, United Kingdom&Ireland Chapter

Other Academic Honors and Memberships

International Marketing and Purchasing Group (IMP), member
Academy of International Business (AIB) member
EIBA, European International Business Academy, member 2011-2010
Reviewer of proposal (Textbook) to adapt International Marketing 8e, Czinkota and Ronkainen for the UK & Europe
Academy of International Business AIB-UKI 2011, reviewer
AIB 2011, Nagoya reviewer
International Business: 38th Annual Conference, New challenges, new forms, new practices
Track chair: Firm Networks and Social Relations
EIBA, European International Business Academy, reviewer
Academy of International Business, summer Milano 2008, reviewer
Academy of International Business – Southeast the 2004, Annual Conference reviewer
Good academic manners and scientific guidelines, chairman of committee spring 2009, University of Aalto, School of Economics

Scholarships : Helsingin kauppakorkeakoulun tukisäätiö, Wihurin rahasto, Paulon säätiö, Liikesivistysrahasto, Kaute (Kaupallisten ja teknisten tieteiden tukisäätiö, FIGSIB (Finnish Graduate School of International Business)
Finnbritt, member 2012, Helsinki, Finland

Publications

“Importance of Social Capital in Internationalization of the firm, A Business Network View” Competitive paper AIB-UKI Conference 2011 in Edinburg
The Role of Trust and commitment in knowledge acquisition. Competitive Paper presented in Milan, Italy, AIB, Academy of International business conference. June 3 – July 3, 2008

Internationalization as a Learning Process
Project manager: Seppola Rauni
Authors: Seppola, Rauni
Series: HSE, Licentiate thesis
Type: Licentiate theses
Year: 2002

Internationalisation as a Learning Process
Project manager: Seppola Rauni
Authors: Seppola, R.
Series: Proceedings (CD) of the 18th Annual IMP Conference, September 5th – 7th in Dijon, France
Type: Articles in scientific books and conference proceedings
Year: 2002

Modelling Experiential Market Knowledge Acquisition in International Business Relationships
Project manager: Seppola Rauni
Authors: Seppola, R.
Series: CD-Proceedings of Academy of International Business – Southeast (USA) Annual Meeting, November 12, 2004, Knoxville, TN, USA
Type: Articles in scientific books and conference proceedings
Social Capital in International Business Networks. Confirming Unique Type of Governance Structure
Project manager: Seppola Rauni
Series: HSE Acta Universitatis Oeconomicae Helsingiensis
Type: Doctoral dissertations
Year: 2004 (electronic dissertation)
https://aaltodoc.aalto.fi/handle/123456789/11220

Experiential Knowledge in International Business Relationships
Project manager: Seppola Rauni
Authors: Seppola, R.
Series: Paper presented at 7th Vaasa Conference on International Business, August 24-26, 2003, University of Vaasa, Finland
Type: Conference papers
Year: 2003

Experiential Knowledge in International Business Relationships
Project manager: Seppola Rauni
Authors: Seppola, R.
Series: Abstracts Proceedings From the 19th Annual IMP Conference, 4-6 September 2003, Lugano, Switzerland
Type: Conference papers
Year: 2003

Internationalization as Learning Process
Project manager: Seppola Rauni
Authors: Seppola, R.
Series: Paper presented at the 18th IMP Conference, September 5th – 7th in Dijon, France
Type: Conference papers
Year: 2002

Internationalization as a Learning Process; A Network Perspective
Project manager: Seppola Rauni
Authors: Seppola, R.
Series: Paper presented at the 6th Workshop of International Business 25.8.2001 Vaasa
Type: Conference papers
Year: 2001

Internationalization as a Strategic Action; A Study of International Cooperation of Finnish Firms
Project manager: Seppola Rauni
Authors: Seppola, R.
Series: Paper presented at the 5 Workshop in International Business, 22-24.8.1999 Vaasa
Type: Conference papers
Year: 1999

Network Approach, Alternative View to Internationalisation of Finnish SMEs, especially High Technology Firms
Project manager: Seppola Rauni
Authors: Seppola, R.
Series: Paper presented at Markkinoinnin tutoriaali, Jyväskylä
Type: Conference papers
Year: 2001

Internationalization as a Strategic Action
Project manager: Seppola Rauni
Authors: Seppola, R.
Series: Paper presented at the International Arctic Workshop, Helsinki University of Technology
Type: Conference papers
Year: 1998

Opettajat työtään kehittämässä. Kertomuksia opetuksesta
Project manager: Seppola Rauni
Authors: Seppola Rauni
Series: HSEBA Working Papers
Type: Working papers
Year: 1996